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Case Study

SEO Growth for a Service-Based Business

Client Overview:

IndoorAirPro.com is a service-based company in the United States, offering professional air purification, air duct cleaning, and other indoor air quality solutions. The company approached us in March 2024 to handle their SEO from scratch and grow their online presence.

Project Scope:

  • Full SEO Strategy & Execution
  • Keyword Research & Content Planning
  • Technical SEO & On-Page Optimization
  • Local SEO for Service Areas

Challenges:

The website had no visibility in search engines when the project started. The service area was competitive, and there was no content strategy or keyword targeting in place.

What Did We Do?

Complete SEO Setup

  • Implemented SEO structure from the ground up.

  • Optimized website pages for technical SEO (site speed, mobile usability, indexing).

Local SEO Implementation:

  • Created and optimized location-based service pages.

  • Listed and optimized Google Business Profile for better map visibility.

Keyword Research & Content Creation:

  • Identified target keywords for air purification and duct cleaning.

  • Created SEO-friendly content for services and blog sections.

Ongoing Optimization:

  • Built high-quality backlinks to improve domain authority.

  • Tracked rankings and adjusted strategies monthly.

Results:

Conclusion

Our work with IndoorAirPro.com demonstrates the power of structured SEO for service-based businesses. With a consistent and evolving strategy, we helped establish a strong digital footprint in a competitive market.

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